How Comprehensive Surgical Care’s CMO handles staff burnout amid growth

Comprehensive Surgical Care is planning an ambitious 20-ASC, $125 million expansion, but the company’s CMO has a well-developed strategy to avoid staff burnout

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CMO Joel Rainwater, MD, spoke to Becker’s ASC Review on how he handles staff burnout, which he said is one of the biggest threats to ASCs. 

Question: What is the biggest internal threat to ASCs?

Dr. Joel Rainwater: I’m always mindful of staff burnout. We have tasked ourselves to provide the highest level of care while delivering on our value-based proposition to payers. More is expected of the staff than in a traditional delivery system where they charge a significant percentage more, with redundant staff and reduced individual responsibilities.

In response to this concern, we focus on providing a supportive environment with a collegial atmosphere to encourage staff engagement. Team-building events and bonuses also contribute to a positive workplace. We focus on the importance of acknowledging hard work and commitment, in addition to the value of saying “thank you.”

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