Ambulatory Alliances Releases Free Webinar on How to Effectively Market Your ASC

Ambulatory Alliances, a leading ambulatory surgery center investment banking firm, has announced it recently hosted a webinar on “Selling Your Ambulatory Surgery Center: Effectively Marketing Your ASC” and the recording of the program has been released as a free download.

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To download the recording, visit this website.

The program is the third in a four-part series hosted by Ambulatory Alliances that focuses on selling an ASC. The first part addressed how to determine whether to sell your ASC and when to sell. To download the recording of part one, go here. The second part discussed preparing for the sale. To download the recording of part two, visit here. The fourth and final part will speak to how to negotiate the deal terms. To be informed of this and future programs, email blayne@ambulatoryalliances.com.

Part three of the series featured a discussion with Blayne Rush, president of Ambulatory Alliances, followed by a Q&A with participants. The moderator of the program was Robert Kurtz of Kurtz Creative.

Topics discussed during the program include the following:

• Different marketing processes that can be used when selling a surgery center
• What marketing materials you need to prepare in order to market a center and what information is contained in each
• Defining the market for an ASC
• Researching the buyers and investors in those markets
• Choosing what buyers and investors to contact
• Marketing a center to those buyers and investors
• When and how to present the information to potential buyers and investors

Learn more about Ambulatory Alliances.

At the Becker’s 32nd Annual Meeting: The Business and Operations of ASCs, taking place October 29-31 in Chicago, ASC leaders, surgeons and healthcare executives will explore strategies to drive growth, enhance operational performance, navigate reimbursement challenges and prepare for the future of ambulatory surgery. Apply for complimentary registration now.

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