ASGE launches campaign to promote safe colonoscopy screening 

The American Society for Gastrointestinal Endoscopy launched its "Value of Colonoscopy" campaign to remind patients about the importance of regular preventative screenings. 

ASGE launched the campaign with the tagline "Colonoscopy: The Cancer Prevention Test," to raise public awareness on the effectiveness of colonoscopy as a cancer-screening tool. 

ASGE established a website with information on colonoscopy. The site provides clinical information on screening options and additional insights into colorectal cancer.

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