NextGen Healthcare launches new logo, refreshed brand identity — 4 insights

NextGen Healthcare is in the midst of launching a new logo and brand identity.

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Here’s what you should know.

1.The company is adopting the new identity following several recent acquisitions that expanded the company’s data analytics and mobile solution offerings.

2. NextGen Healthcare intends to target four key areas:

  • EHRs
  • Population health-based analytics
  • Clinical care solutions
  • Financial solutions

3. NextGen caters to ambulatory and specialty practices specifically.

4. The company will debut its new branding at HIMSS18, March 5 to March 9 in Las Vegas.

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