1. Build and maintain a website. A website is a great tool to build, project and manage the image of an ASC or medical practice. In addition, it can be useful as a patient education tool.
2. Join social media and keep an active presence. Social media presence may help improve client acquisition and retention.
3. Create content for reputable websites and sources of public education in your specialty. This could include opportunities like educational Facebook posts or contributing articles to relevant blogs.
4. Seek out media interaction. Media opportunities can increase practice visibility for both patients and prospective partners.
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