The American Society for Gastrointestinal Endoscopy launched a public awareness campaign centered on the link between chronic heartburn and esophageal adenocarcinoma.
Here's what you should know:
1. Esophageal adenocarcinoma is one of the fastest growing cancers in the U.S., but gastroenterologists have the technology to prevent this cancer before it ever starts.
2. The campaign will launch in Washington, D.C., with a presence in both airports and in train terminals.
3. ASGE President Karen Woods, MD, said, "We hope that our PSA campaign will encourage more Americans with chronic heartburn to see a gastroenterologist and take advantage of our recently enhanced ability to prevent one of the most rapidly growing cancers in the U.S."
For more information on the link between the two diseases, click here.
http://www.asge.org/heartburn