The new healthcare concepts that can drive ASC growth

Jeffrey Flynn, CASC, administrator of New York City-based Gramercy Surgery Center, discusses how the healthcare landscape is changing and why his ASC won't be bullied by hospitals anymore.

 

Mr. Flynn will speak at the Becker's ASC 25th Annual Meeting: The Business and Operations of ASCs, October 18-20, 2018 in Chicago. Click here to learn more and register.

Question: How do you see the healthcare landscape changing and what is your strategic plan to maintain success?

Jeffrey Flynn: The landscape is changing dramatically and there are new concepts that each center needs to be willing to embrace to survive and thrive. The first is that the insurance companies are now recognizing us as the lower cost centers of care and for the first time having their facility contract negotiators and not their ancillary services negotiators deal with us.

The second area of growth is the independent physician association groups are teaming up with the payers in cost savings and risk sharing programs. We are the solution for those alliances as we give them the lower cost. For the first time in a long time the primary care physician is driving the care a specialist would give to the freestanding outpatient centers.

Locally to the east coast, the unions are also approaching us because of the lower cost of care and their growing retired population. This gives us the opportunity to work with health centers of the unions to drive cases to us. We will not be as dependent on an individual doctor for cases as much but more importantly we will not be bullied and intimidated by hospital systems any longer.

Q: What do you see your center doing over the next three to five years to promote strength and sustainable growth?

JF: Working with these new healthcare concepts such as the IPAs and the unions will sustain a profitable growth for the future. The insurance companies are also eager to see us bring more types of cases to the ASC with technology driving the ability to do this.

More articles on surgery centers:
10 big changes CMS proposed for ASC, outpatient payments
The 8 ASC quality reporting measures CMS wants to remove
How ASCs can improve patient satisfaction—3 months

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