Key tips to know:
1. Marketing returns should be between three and five times what was invested.
2. ASCs should closely watch the ratio between their marketing budget and returns, making adjustments when needed. Adjusting over time increases success, and tracking results shows how close an ASC is to meeting its goals.
3. Branding, external advertising through newspapers and broadcast media, website marketing and referrals are some opportunities ASCs can leverage.
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Overnight stays, quality surveys & more: 5 legislative changes affecting ASCs
At the Becker's 23rd Annual Spine, Orthopedic and Pain Management-Driven ASC + The Future of Spine Conference, taking place June 11-13 in Chicago, spine surgeons, orthopedic leaders and ASC executives will come together to explore minimally invasive techniques, ASC growth strategies and innovations shaping the future of outpatient spine care. Apply for complimentary registration now.
