Here are five ingredients:
1. Clean mobile design. Don’t put too many words on your webpage as fewer words may resonate more with readers. Ensure your website has mobile responsiveness, which means the coding allows readable sites. Providers may have to hire a web developer to get this in place.
2. Easy to remember address. Rather than putting your practice name or abbreviation, use a catchy and simple address that is easy for patients to remember.
3. Speak the patient’s language. Ensure you are modeling your website to the patient, rather than using language geared toward other medical professionals.
4. Content management system or website builder software. These features will allow physicians to avoid employing a web developer when a physician wants to update their website.
5. Make contact and location information easy to find.
More healthcare news:
7 things for ASC leaders to know for Thursday — July 14, 2016
Olympus to build $12M service center, FDA clears Getinge Group’s scope sterilizer & more — 4 GI company key notes
5 notes on orthopedics-focused ASC’s A/R
At the Becker’s 32nd Annual Meeting: The Business and Operations of ASCs, taking place October 29-31 in Chicago, ASC leaders, surgeons and healthcare executives will explore strategies to drive growth, enhance operational performance, navigate reimbursement challenges and prepare for the future of ambulatory surgery. Apply for complimentary registration now.
