Whitepapers

Please find other whitepapers available in our archive or check out our current whitepapers available by Becker's Hospital Review.

 


 


Ascription Final VersionTitle: Consumerism is Here: The Art & Science of Aquiring New Patients

Source: Ascription Medical

Acquiring new patients in today’s environment is more competitive and tougher than ever. Healthcare consumerism is here to stay, and it takes focused and strategic efforts to be successful. This white paper takes a deep dive into the following:

  1. What is healthcare consumerism and how is it changing patient acquisition?
  2. Understanding the art and science of getting the right message in front of potential patients.
  3. What makes a successful brand, and how do you create it?
  4. I now have the right brand strategy. How do implement it?
  5. Using science and data to determine your media channels.
  6. Track, measure and optimize: Always making data-driven decisions to succeed.
  7. Rewards of augmenting traditional patient acquisition strategies with a direct-to-consumer strategy that drives top-line revenue and bottom-line profits.
  8. Creation of a patient acquisition model that you fully control and own.

Click here to download the whitepaper. 

 

 

 

© Copyright ASC COMMUNICATIONS 2016. Interested in LINKING to or REPRINTING this content? View our policies by clicking here.

 

Top 40 Articles from the Past 6 Months