Wednesday, June 25, 2014 1:15 PM – 2:15 PM CDT
Social media is changing the way healthcare facilities are communicating with patients as consumers who are going online to find healthcare information, learn more about their options, and share feedback. This introduction to the value of social media in healthcare, delivered by two national experts in social engagement, will not only discuss why and how to use social media, but also provide clear action steps for planning and executing a successful campaign for your surgery center. Topics include:
– social media overview
– social media engagement best practices
– developing a social media plan
– how to accomplish more with less
– case studies that demonstrate success
– critical metrics to measure and ROI
– Q and A session will provide an opportunity to gain insight on specific challenges you may be encountering as you explore social media for your ASC.
Expert speakers:
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