A significant driver of the ASC markets’ growth in the last year is patient preference — including in specialty-specific practices like endoscopy centers.
ASCs often present a more affordable, convenient and comfortable alternative to hospitals for outpatient procedures — and leaders are keen to double down on that strength by further refining patient experience.
Two endoscopy center leaders recently joined Becker’s to discuss the ways that they’re elevating the patient experience in 2026.
Editor’s note: Responses have been lightly edited for clarity and length:
Tracey Carlson, RN. Assistant Clinical Director at East Valley Endoscopy (Mesa, Ariz.): Allowing our employees suggestions to improve our workflow, company shirts and jackets, yearly employee get together at outside venues etc. We give certificates to our patients who had their first colonoscopy and are looking at thank you cards to give to our patients with our physicians and employee signatures on them.
Karen Becker, BSN, RN. CEO Endoscopy Associates of Valley Forge (Pa.): To elevate the patient experience we have focused on improving communication, streamlining scheduling and registration processes, and ensuring patients receive personalized, compassionate care throughout their experience. We continually review patient feedback and implement improvements that enhance convenience, comfort, and overall satisfaction.
At the Becker’s 32nd Annual Meeting: The Business and Operations of ASCs, taking place October 29-31 in Chicago, ASC leaders, surgeons and healthcare executives will explore strategies to drive growth, enhance operational performance, navigate reimbursement challenges and prepare for the future of ambulatory surgery. Apply for complimentary registration now.
