Bayer reups partnerships with Fight CRC & Colorectal Cancer Alliance — 3 insights

Bayer is continuing its partnerships with Fight Colorectal Cancer and the Colorectal Cancer Alliance for another year.

As a result, Bayer will support initiatives organized by both groups.

Here's what you should know.

1. Bayer is supporting the CCA on its Big Colon tour. The CCA is bringing an inflatable colon to 50 events across the nation to raise awareness of CRC.

2. For Fight CRC, Bayer made a $1 donation for every #StrongArmSelfie contributed to the Fight CRC initiative in March.

3. Bayer Vice President of Medical Affairs for Oncology Joseph Germino, MD, said, "It's critical to raise awareness of risk factors of colorectal cancer as well as signs of disease progression. We're proud to support the efforts of the Colorectal Cancer Alliance and Fight Colorectal Cancer on behalf of cancer survivors and their caregivers."

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