Here are five insights:
1. As Millennials begin to interact more personally with the healthcare industry, they seek excellent customer service and instant gratification.
2. Millennials will force the healthcare industry to follow suit with every other industry and provide ideal customer service, according to the Director of Insurance Coverage for the Robert Woods Johnson Foundation, Kathy Hempstead.
3. The younger generation also doesn’t need face-to-face interactions with physicians. They thrive on convenience and preventive health, said Bayo Curry-Winchell, MD, of Saint Mary’s Medical Group in Reno, Nev.
4. Younger patients don’t necessarily develop the same type of connection with their physicians as the Baby Boomer generation. The older generations expect their specific physician to be available to them at all times, while Millennials only want to see a physician when needed.
5. About half of 18-year-olds to 34-year-olds do not have personal relationships with physicians, according to a 2015 Salesforce report.
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