“Our partnership with NBC Sports provides a significant platform to further educate the general public about orthopaedic injuries,” said Sr. Director of Corporate Communications Dennis O’Keefe. “It’s also an opportunity to introduce viewers to OrthoIllustrated, an Arthrex website dedicated to patient education.”
“We are utilizing Arthrex’s custom animations to inform and educate fans as they watch our game broadcasts,” said Fred Gaudelli, Executive Producer of NBC’s Sunday Night Football and Thursday Night Football.
In addition to its animations airing during telecasts, Arthrex also has a presence on NBC’s Sunday Night Football All Access website throughout the 2016 NFL season, directing viewers to OrthoIllustrated.com, where they can access educational and Surgeon Finder resources.
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At the Becker’s 32nd Annual Meeting: The Business and Operations of ASCs, taking place October 29-31 in Chicago, ASC leaders, surgeons and healthcare executives will explore strategies to drive growth, enhance operational performance, navigate reimbursement challenges and prepare for the future of ambulatory surgery. Apply for complimentary registration now.