3 common digital marketing mistakes

It is clear that the importance of digital marketing for ambulatory surgery centers is only going to increase in the New Year.

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Here are three digital marketing mistakes in avoid in 2015, according to a Forbes article:

1. Poor planning. Lack of an organized and cohesive digital marketing strategy will result in wasted time and money.

2. Unrealistic expectations. Don’t expect immediate results as developing successful digital campaigns takes time.

3. Not being informed. Make sure you are informed as to how your organization is spending its marketing budget.  

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