• Voluntary price disclosure attracts customers to that brand.
• Existing consumers, as well as new consumers, are both as likely to respond positively to price transparency.
• Price transparency only fails when prices are much higher than the market norm. ASCs consistently offer lower prices than hospitals.
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At the Becker’s 32nd Annual Meeting: The Business and Operations of ASCs, taking place October 29-31 in Chicago, ASC leaders, surgeons and healthcare executives will explore strategies to drive growth, enhance operational performance, navigate reimbursement challenges and prepare for the future of ambulatory surgery. Apply for complimentary registration now.