ASC Industry Leader to Know: Reed Martin of Surgical Management Professionals

Reed Martin, COO of Surgical Management Professionals, has over 25 years of healthcare management experience with a focus for the past 10 years on the operational efficiency and clinical excellence of ambulatory surgery centers and surgical hospitals.

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Prior to joining SMP as the chief operating officer, he held the positions of group vice president and vice president of operations for Nueterra Healthcare, a national ASC and hospital management and development company. As vice president of operations he had full operational and profitability responsibility for over 25 ASCs and surgical hospitals.

In an recent interview with Becker’s ASC Review, Mr. Martin saids centers should track cash balance, operating room schedule and staffing schedule on a daily basis; case volume, charges, collections, quality statistics/agenda and employee and physician satisfaction on a weekly basis; net income, cash flow statement, accounts receivable days, accounts payable balance and cases and charges by physicians on a monthly basis; and distributions, supply costs with physical inventory correction and block utilization on a quarterly basis.

He views healthcare opportunities with the financial perspective he developed in the MBA program at Dartmouth Business School and understands the importance of leadership, teamwork and employee development. He has been a speaker at national surgery center conferences and is a member of the Athletic Hall of Fame at the University of Rochester where he earned his bachelor’s degree.

Related Articles on Surgical Management Professionals:
6 Steps to Adding Orthopedics to Your ASC
ASC Industry Leader to Know: Surgical Management Professionals’ Michael Lipomi

At the Becker’s 32nd Annual Meeting: The Business and Operations of ASCs, taking place October 29-31 in Chicago, ASC leaders, surgeons and healthcare executives will explore strategies to drive growth, enhance operational performance, navigate reimbursement challenges and prepare for the future of ambulatory surgery. Apply for complimentary registration now.

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