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Uber jumps into healthcare with Circulation platform for non-emergent care: 6 key points

Uber officially launched its hospital pilot program for non-emergent medical transportation after partnering with Circulation, a healthcare-focused transportation platform.

Here are six things to know:

1. Circulation is now Uber's preferred healthcare platform partner. John Brownstein, PhD, co-founded the company and is Uber's healthcare advisor as well as a professor at Harvard Medical School and on faculty at Boston Children's Hospital. Robin Heffernan, PhD, is also a co-founder; he serves as CEO of Epidemico, a population health informatics company, and vice president of Booz Allen Hamilton.

Additional co-founders are Jared Hawkins, PhD, director of Boston Children's Hospital's Informatics Innovation Program, and Leerom Segal, CEO and co-founder of Klick Health, a commercialization partner in the healthcare industry.

2. The pilot program will begin at facilities on the east coast, including:

• Boston Children's Hospital
• Mercy Health System's three acute care hospitals (Pennsylvania)
• Nemours Children's Health (Wilmington, Del.)

3. The Circulation platform can customize the ride to the patient's health needs and preferences. The platform is secure and HIPAA-compliant.

4. The service allows hospital transportation coordinators to schedule and manage on-demand rides. The rides are designed as an affordable option tailored around patients. Coordinators can update patient files with transportation scheduling information.

5. Circulation will include uberX, uberXL and UberACCESS in some cities. The riders receive reminders about their appointments and notifications in real time.

6. Billing and payment reconciliation is handled on the back end of Circulation's system. Circulation also has a utilization performance tracking function so administrators can set triggers and detect suspicious activity that could lead to fraud or abuse.

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